Magento 1 Tracking Setup

ShareASale's tracking for Magento involves two ‘tags,' which are snippets of code installed in the success.phtml template file and in the Design configuration of Magento’s admin. The first tag is for tracking conversions (i.e. sales) and the second for assisting with Affiliate click attribution accuracy in certain browsers. Installation of both should be simply copy and paste of the code included herein.

Conversion Tracking Pixel Installation

Locate the success.phtml file on your server found at:

Replace [templatename] with your current Magento theme/template. If the file does not exist, instead edit the success.phtml file found at:

Make a backup of the success.phtml file.

*Note: This is an important step since you are editing core Magento files.

Find this line in the file:

<p><strong><?php echo $this->__('Thank you for your purchase!') ?></strong></p>

Replace XXXXX in the script below (Line 3) with your ShareASale Merchant ID.

Replace the !!!!!! in the script below (Line 37) with your Master Tag ID.

For merchants in the Setup Wizard, you can find this within Step 4 (Tracking Code Installation).

For live merchants, you can find this by navigating to MY ACCOUNT > ACCOUNT DETAILS
Account Details:

If you cannot locate your Master Tag ID, or would like to verify that you have one, please submit a ticket to our ShareASale support staff.

<!-- begin affiliate tracking --> <?php $merchantid = 'XXXXX'; $orderId = $this->getOrderId(); $order = Mage::getModel('sales/order')->loadByIncrementId($orderId); $total = $order->getGrandTotal(); //not used $subtotal = $order->getSubtotal(); $discount = $order->getDiscountAmount(); $affiliateTotal = ($subtotal + $discount); $ordered_items = $order->getAllVisibleItems(); $skulist = ''; //setup empty skulist param $pricelist = ''; //setup empty pricelist param $quantitylist = ''; //setup empty quantitylist param $last_index = array_search(end($ordered_items), $ordered_items, true); foreach($ordered_items as $index => $item){ $delimiter = $index === $last_index ? '' : ','; $skulist .= $item->getSku() . $delimiter; $quantitylist .= ceil($item->getQtyOrdered()) . $delimiter; //append correct item base price, before any kind of cart or product discount $pricelist .= ($item->getProduct()->getFinalPrice() - ($item->getDiscountAmount() / $item->getQtyOrdered())) . $delimiter; } //Magento has only one customer coupon code allowed, so no comma-separated list to make... $couponcodes = $order->getCouponCode(); $newcustomer = ''; //setup newcustomer param $customer = $order->getCustomerId(); if($customer){ $_orders = Mage::getModel('sales/order')->getCollection()->addFieldToFilter('customer_id', $customer); $_orderCnt = $_orders->count(); //orders count //if customer has more than an order, they're not new. Some developers will use another method, like matching an email address or credit card number. $newcustomer = ($_orderCnt > 1 ? 0 : 1); } //setup currency code $currency = $order->getOrderCurrencyCode(); //render pixel below ?> <img id='_SHRSL_img_1' src='<?php echo $orderId ?>&amp;amount=<?php echo $affiliateTotal ?>&amp;transtype=sale&amp;merchantID=<?php echo $merchantid ?>&amp;couponcode=<?php echo $couponcodes ?>&amp;skulist=<?php echo $skulist ?>&amp;quantitylist=<?php echo $quantitylist ?>&amp;pricelist=<?php echo $pricelist ?>&amp;newcustomer=<?php echo $newcustomer ?>&amp;currency=<?php echo $currency ?>&amp;v=1.9' width='1' height='1'> <script src='!!!!!.js' type='text/javascript' defer='defer'></script> <!-- end affiliate tracking -->

Copy and paste the modified script (with the correct Merchant ID and Master Tag ID) into the success.phtml file.

Please save and re-upload the success.phtml file to your server.

Master Tag Installation

Open your Magento store's admin and click the 'System' menu in the top navigation.

Click 'Configuration' from the System menu drop-down options.


Under the 'General' section, click 'Design.'

Find the 'HTML Head' pane, and within it the 'Miscellaneous Scripts' section.

 In this box, copy and paste the following script code.

<script src='!!!!!.js' type='text/javascript' defer='defer'></script>

Make sure you click Save Config button in the top right corner of the page.


Now that your tracking tags have been installed, we will need to test that everything is working as expected. To do this, we’ll simulate an Affiliate referred purchase by clicking a ShareASale test link and then running a purchase on your store. If the test is successful we’ll see a record appear in your ShareASale console, which we will VOID so that it doesn’t debit commissions from your account.

If you were emailed a link to this document, a test link may have been provided to you. If it wasn’t, you can obtain one from your account by clicking here.

NOTE: If you do not click the test link your order will not track.

The test link should direct you to your own store. Once there, please purchase any item in your store. Sometimes Merchants will have a test item worth $1.00 sale price, but above $0.00 minimum.

After the purchase is complete, navigate to in your browser and log into your account. Click Reports and then click Transaction Details from the drop-down menu.

Filter the report for Affiliate ID 178 using the panel on the left. The filtered view should now show your test purchase as an entry with today’s date.

If the order tracked successfully…

Your account is now ready to use ShareASale with your store. Please contact us at for further information about:

  • Product specific commissions (offer different commissions by product)

  • New customer incentives (offer commission bonuses for new customers)

  • Exclusive coupon codes (used for tracking conversions without link clickthrough)

If the order does not show up in the Transaction Details Report…

Please verify that you have completed all of the steps as instructed. Common mistakes include not entering the correct Merchant ID in your tracking code and forgetting to click the test link.

If after verifying all of these steps your tracking still does not work please contact our support team at

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